Around a year ago, the sustainability-minded jewelry brand John Hardy struck up a partnership with Billie Eilish and her brother, Finneas O’Connell, to become the brand’s first celebrity ambassadors.
Now, they’re taking that partnership further. John Hardy is releasing two new jewelry collections designed in collaboration with Eilish and O’Connell that tap into the artists’ love of sustainability and offer a more accessible take on John Hardy’s lab-grown diamonds.
The siblings worked with John Hardy designer Reed Krakoff, formerly of Tiffany & Co., to design two collections that reflect Eilish’s music. The Wildflower collection references the softer and more beautiful side of Eilish’s discography, while the Screwball collection reflects the edgier, rock-and-roll side.
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