Consumers are embracing resale across the globe, according to eBay’s 2026 Recommerce Report that showed “secondhand shopping is becoming a more deeply embedded part of everyday life.”

The marketplace’s researchers said that the findings “indicate that consumers around the world are increasingly turning to recommerce for value, selection, sustainability and connection.”

The platform polled more than 10,500 shoppers and over 1,700 eBay sellers across several markets. The report’s authors said the data revealed a meaningful shift in the role of recommerce. “What was once a more occasional or discretionary way to shop is increasingly becoming an engrained part of how consumers and eBay sellers manage household budgets and make everyday purchasing decisions.”

Some of the topline findings include that 70 percent of global consumers consider secondhand shopping important for managing their household budgets, while 47 percent of respondents said they buy secondhand goods at least monthly, which is up from 35 percent in 2025.

Of those polled, 76 percent said they have shopped for secondhand products in the past year, while 89 percent said they plan to spend the same or more on secondhand goods next year. By demographic cohort, younger consumers are leading the resale charge. The data showed that 53 percent of 18- to 29-year-olds said they expect to buy more secondhand products over the next 12 months, which compares with 36 percent for the overall shoppers surveyed.

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