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Big-Box Briefing: The themes that will dominate Jason Bonfig’s tenure as Best Buy’s new CEO

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Big-Box Briefing: The themes that will dominate Jason Bonfig’s tenure as Best Buy’s new CEO

The biggest electronics retailer in the U.S. ushered in a new era this week.

On Nov. 1, Jason Bonfig — a 27-year Best Buy veteran who most recently served as the company’s chief customer, product and fulfillment officer — became the CEO. He succeeds Corie Barry. The move had been announced months prior, with Barry saying in a press release at the time, “I’ve worked closely with Jason for many years and can confidently say he’s the right person, with the right vision, to accelerate the company’s strategy and take Best Buy into the future.” 

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