Tesla CEO and well known billionaire Elon Musk has made quite a journey since 2004, when he joined Martin Eberhardt and Marc Tarpenning as the lead investor in their EV startup Tesla Motors. All of it, and more, is captured in the new documentary film, “Musk.” It was set to open on 472 screens across the country on Friday, October 16, but if you blinked, you missed it. The film’s distributor, Bleecker Street, has already pulled it out of action. Well, timing is everything…
Leading up to last week’s blackout, the “Musk” documentary was riding high on a cushion of supportive publicity, with acclaimed documentary filmmaker Alex Gibney at the helm and Elon Musk providing a fascinating, high profile subject in the great tradition of the US auto industry.
Among other works, Gibney was a consulting producer on the hard-hitting 2006 documentary directed by Chris Paine, “Who Killed the Electric Car?” The film excoriated General Motors for killing off its 1990’s-era EV1 electric sedan after just a few years at low-volume production. The car was leased, not sold, and only a few escaped the junkyard crusher when GM halted production and recalled the vehicles.
With that in his background, Gibney might be expected to create a somewhat flattering portrait of the little known young investor who made the Tesla Motors dream come true. In fact, Paine eneded “Who Killed the Electric Car” with a shot of a Tesla prototype. Paine also went on to direct the 2011 sequel “Revenge of the Electric Car” featuring Tesla along with GM and other EV-curious automakers.
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