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How SAMDUO is entering Europe’s home battery market with household-led design

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How SAMDUO is entering Europe’s home battery market with household-led design

What they found were narrow staircases, limited wall space, aesthetic concerns, and a clear gap between what the industry considered “high performance” and what households actually needed from energy equipment in their daily lives.

PV Tech spoke to SAMDUO co-founder Yi Nieh at Solar & Storage Live in Birmingham about the thinking behind that approach. Nieh discussed his personal journey into energy storage, the household research that shaped SAMDUO’s approach to the European market, and his vision for how intelligent energy management could change the relationship between households and energy in the years ahead.



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