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Apple CEO John Ternus defends AI strategy: ‘Don't want to ship AI for AI's sake’

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Apple CEO John Ternus defends AI strategy: ‘Don't want to ship AI for AI's sake’

Business News Tech AI Apple CEO John Ternus defends AI strategy: ‘Don't want to ship AI for AI's sake’

Apple CEO John Ternus defends AI strategy: ‘Don't want to ship AI for AI's sake’

His comments come at a time when Apple has faced criticism for falling behind rivals such as Google in the AI race. Ternus also spoke about the risks associated with increasingly powerful AI models, particularly from a cybersecurity perspective.

Apple CEO John Ternus has defended the company's approach to artificial intelligence (AI), saying it wants to use the technology to improve its products rather than introduce AI features just for the sake of it. His comments come at a time when Apple has faced criticism for falling behind rivals such as Google in the AI race.In a recent interview with Wired's Steven Levy, Ternus spoke about Apple's AI strategy and addressed criticism over the

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