Strategy (formerly MicroStrategy) made its smallest positive Bitcoin purchase of 2026 even as a 43% quarterly rally in the cryptocurrency helped generate a $20.9 billion gain on its digital-asset holdings.
In an Oct. 5 filing with the US Securities and Exchange Commission (SEC), the Michael Saylor-founded company said it bought 334 Bitcoin for $28.7 million between Oct. 1 and Oct. 4 at an average price of $85,838.80, taking its holdings to 848,000 BTC. The acquisition fell below the previous yearly low of 520 BTC bought in June.
The slowdown contrasts with the performance of Strategy’s existing Bitcoin position. Bitcoin gained about 43% during the third quarter, lifting the carrying value of the company’s holdings to $70.82 billion as of Sept. 30.
Strategy estimated a $20.91 billion digital-asset gain for the quarter under fair-value accounting. The gain does not represent realized trading profit, but the rally pushed its Bitcoin value above its roughly $63.97 billion aggregate acquisition cost.
“Every $1,000 increase in BTC price [during the third quarter represented] a $848 million fair market value gain to Strategy.”
Yet comparatively little new capital went toward adding to that position during the past week.
Strategy sold 92,894 MSTR shares for $15.7 million to help finance the latest purchase and supplied another $13 million from cash. It acquired 848,000 BTC at an average cost of $75,440.70 each.
At the same time, the company continues to commit considerably more capital to STRC, its variable-rate perpetual preferred stock.
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