CONNECT WITH US
Tech

Tech

Two Steam games generated $560,000 across 135,000 sales, but the co-creator only took home $15,000 annually

Tom's Hardware logo

Published on

Add as a preferred source on Google
Two Steam games generated $560,000 across 135,000 sales, but the co-creator only took home $15,000 annually

When it comes to the gaming industry, the billions bandied about regarding AAA titles often lead many to think that if your game scores a hit, you're essentially set for life. Unfortunately, the sad reality is that indie developers often have to end up pinching pennies or outright in a deficit despite strong sales. Omer Develioğlu, the co-founder of Northend Games, offered a candid breakdown of how $560,000 in income over five years for sales of his games ended up as just $134,000 split two ways, with $73,000 in his and the co-founder's pockets. In the end, the co-creator got only $15,000 per year and continues to drive his 2012 Mazda, hardly the riches one would expect.

The $560,000 gross figure refers to sales for two titles: Northend Tower Defense and Deepstone Rift (Early Access), both sold on Steam, for a grand total of 135,000 units. In an accompanying video, Develioğlu mentions that an impressive 53.3% of sales come directly from China.

Unfortunately, he also says that the country's customers are very demanding, and that the refund rate there is disproportionately large. Thus, $134,000 goes right away towards said refunds, with a rate of 22%, "way above" the purported standard of 10-15%. For what it's worth, the Chinese refund rate is corroborated by both older and recent third-party figures. Current tally: $426,000.

Then there's Steam itself. The platform is widely beloved by gamers everywhere for its value-add features like the Workshop, but also for the basic notion of not making the other platforms' questionable business decisions.


Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We TheMorningPulse.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It's possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.