Elon Musk says he will rename the just renamed SpaceXAI to SpaceXSI to align with the White House directive.

Welcome to the dot-si boom? Less than two weeks after President Donald Trump declared that the US was officially renaming “artificial intelligence” to “super intelligence,” the domain extension .si has become a hot item around the world.

Elon Musk, who’s regained his trillionaire status, said he was renaming his AI company SpaceXAI to SpaceXSI, its second name change in less than three months.

Meanwhile, the central European country of Slovenia, whose official domain extension is .si, has registered more than 10,000 .si domain names every day since Wednesday. Slovenia allows anyone to obtain a .si domain name — you don’t have to live in the country. Coincidentally, First Lady Melania Trump is a native of Slovenia.

A domain extension, or top-level domain, is the set of letters after the final dot on a website address. Typically, these suffixes indicate the theme of the website, such as .gov for government, .edu for schools and .org for nonprofits, but there are country-specific domains as well. The most common extension is .com, followed by China’s .cn and Germany’s .de, according to digital services company CentralNic Reseller.

Web hosting provider Hostinger told TechCrunch that .si is now its second-most-popular domain extension after .com and that more than half of buyers are in the US and India.

Trump announced in his speech to the UN on Sept. 22 that the US would begin using “super intelligence” to refer to AI in all official documents, saying, “The use of the word ‘artificial’ makes intelligence sound fake.

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