Amazon's Prime Big Deal Days sale features lots of amazing tech deals (duh). But it's an especially good time to be shopping for a new TV, as 2026 models have been on the market long enough to see hefty discounts. Sure, you could wait a few weeks until Black Friday to see if they get even cheaper, but if you're tired of watching football games on an old TV, then take advantage of the top Prime Day deals on TVs now.
On the first day of Prime Big Deal Days, which is live through midnight on Oct. 7, we've spotted best-ever pricing on some of our favorite 2026 OLED and QLED TVs. Amazon Ember TVs have particularly steep discounts, which is great news if you're on a budget this season. And if you're willing to invest in a flagship model, then you can save $1,200 on the award-winning Samsung S90H OLED TV.
Our tech experts have collected all of the best October Prime Day TV deals from brands like TCL, Hisense, Amazon Fire TV, LG, and Samsung. We'll be updating this guide regularly as the sale heats up, so keep checking back for more discounts.
Feeling lost? Check out the Mashable guide to TV specs for a quick refresh on the difference between QLED, OLED, Mini LED, and RGB displays. And to make life easier, we've marked our editors' top deals with a ✅.
As much as we might drool over Sony's new flagship Bravia 7 II True RGB TV , when it comes time to actually add a TV to our shopping cart, we often have to lower our expectations.
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