It's no secret that the iPhone Duo has been pretty hard to get hold of, despite the fact prices start at $2,000. The consensus has been that limited supply is the main factor, but Mark Gurman at Bloomberg has revealed a few more factors that could explain why you're having to wait so long for your own iPhone Duo.

One of the biggest factors is that, according to Gurman, Apple actually rushed the iPhone Duo to market. He claims Apple originally intended to wait until November to launch, and even then the foldable would initially only be released in the U.S. and China. Other regions would have to wait until later this year, or more likely into 2027.

In other words, Apple wasn't really prepared to meet the demand, which explains why the company admitted it was "nothing short of extraordinary" to see so many people try to get hold of one.

On top of that, Apple apparently decided that it was going to prioritize brick-and-mortar Apple Stores over the online purchasing experience. This means roughly 80% of Apple's supply of iPhone Duos were set aside for walk-in purchases over that first weekend of sales. This explains why launch-day deliveries and pickups all sold out within minutes of iPhone Duo pre-orders going live.

Apparently stores only had 50 to 250 units each, depending on their size and location. Gurman also notes high storage options and blue units were in particularly short supply — and you'd likely need to camp out to get your hands on one.

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