Lateral Sparks, the weekly quiz from YourStory, tests your domain knowledge, business acumen, and lateral thinking skills (see the previous edition here). In this 254th edition of the quiz, we present issues tackled by real-life entrepreneurs in their startup journeys.

What would you do if you were in their shoes? At the end of the quiz, you will find out what the entrepreneurs and innovators themselves actually did. Would you do things differently?

Check out YourStory’s Book Review section as well, with takeaways from over 355 titles on creativity and entrepreneurship, and our weekend PhotoSparks section on creativity in the arts.

Many consumers want kitchen products that are technologically advanced but designed around how Indian households cook. How can this opportunity be tapped?

Patients in remote villages who are under risk of heart attack face acute challenges in getting access to healthcare facilities. How can technology help here?

Many qualified but underserved entrepreneurs suffer challenges in getting access to financial resources. Where is the business opportunity here?

Fields like drug discovery, materials science, manufacturing, logistics, and finance could do with computing resources that are far more powerful than currently available options. Where is the entrepreneurial opportunity here?

The personal care market is evolving rapdily, with consumers seeking all-natural products they can trust for the whole family. How can this opportunity be tapped?

Congratulations on having come this far! But there’s more to come – answers to these five questions (below), as well as links to articles with more details on the entrepreneurs’ solutions.

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