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Fitbit Edge May Be the Sweet Spot for Smartwatch Noncommittals

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Fitbit Edge May Be the Sweet Spot for Smartwatch Noncommittals

Google's new $179 tracker sits between the screenless Fitbit Air and Pixel Watch 5, promising some of the best parts of both without fully committing to either.

If you’re lukewarm on smartwatches but not minimalist enough to go completely screenless, Google may have found your Goldilocks option.

The new $179 Fitbit Edge, unveiled Monday, sits between the $100 Fitbit Air and $400 Pixel Watch 5 in price, features and form factor. It gives you a color screen, built-in GPS and many of the health sensors you’d expect from a smartwatch, but in a slimmer, lighter package with up to a week of battery life.

The concept isn’t new for Fitbit. Previous trackers like the Inspire and Charge paired a simple screen with Fitbit’s health and fitness tracking while working with both iOS and Android; if anything, the screen-less Fitbit Air was the departure. But it’s been three years since the Charge 6, and Google now has a lot more to pull from across its wearable lineup. The Edge combines some of what I like about the minimalist Air with features that have trickled down from the Pixel Watch 5.

The Fitbit Edge is available for preorder on Monday and goes on sale Oct. 27.

I’m a big fan of the minimalist Fitbit Air, which hides almost every trace of tech behind sleek bands. Aesthetically, it’s my ideal; practically, not so much. I inevitably glance down expecting to see the time, only to get annoyed at this thing seemingly freeloading on my wrist because all the payoff is in the phone app.


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