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e-Sprinto Enters B2C Market With G1 Escooter, Eyes 5,000 Sales By March

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e-Sprinto Enters B2C Market With G1 Escooter, Eyes 5,000 Sales By March

Electric two-wheeler maker e-Sprinto has entered the business-to-consumer (B2C) market with the launch of its G1 family electric scooter, priced at ₹89,999 onwards, as the startup looks to expand beyond its business-to-business (B2B) fleet operations.

The G1 is available in three variants priced at ₹89,999, ₹94,999 and ₹99,999, respectively, with all prices ex-showroom Delhi. The variants offer battery options of 2 kWh, 2.5 kWh and 3 kWh, with claimed ranges of up to 80 km, 100 km and 130 km on a single charge, respectively.

The scooter features three riding modes, Eco, City and Sport, with maximum speeds of 30 kmph, 40 kmph and 50 kmph, respectively. Developed over nearly two years of research and development, the G1 has been designed for families and everyday commuters, the startup said. Customer deliveries are scheduled to begin from January 1, 2027.

e-Sprinto is targeting sales of around 5,000 G1 units by March 2027, cofounders Atul Gupta and Shalu Gupta told Inc42.

The launch comes amid a broader push by electric two-wheeler makers to tap the family scooter segment, traditionally dominated by petrol-powered scooters. While Ather Energy has its family-focused Rizta range, Simple Energy entered the segment with its Wave scooter in 2026, priced from ₹1.09 lakh. 

Ola Electric, meanwhile, has expanded its S1 portfolio across price points, including scooters below the ₹1 Lakh price point. 

The trend points to EV makers looking beyond performance-led models and early adopters to reach households and everyday commuters, making affordability, comfort, storage, reliability and after-sales service key areas of competition.


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