For more than a decade, Apple argued that touchscreens and laptops don’t mix. Now it appears ready to prove itself wrong.
Apple is holding a product event in Los Angeles on October 28, dubbed “Pro and tell,” where it is expected to debut its first touchscreen MacBook. The company hasn’t confirmed what’s coming, but the tagline points squarely at the Pro line.
The touchscreen is the headline, but it isn’t the only change. The new MacBook Pro, code-named K114 and K116, is expected to arrive with thinner, lighter frames. Other details expected alongside it include a reinforced hinge designed to keep the screen steady when touched, a new cooling system, and software changes built for finger input. The chips are likely to be M5 Pro and M5 Max.
Apple is also expected to launch a new iPad mini and M6 versions of the 14-inch MacBook Pro and the iMac at the same event.
Expect to pay for the upgrade. Apple has discussed charging $400 more for the touch model, starting the 14-inch at $2,899. That would put the 16-inch at $3,399 or higher. Today’s non-touch models start at $2,499 and $2,999 and are expected to stay on sale. That makes touch a premium tier rather than a change for every buyer, and the figures aren’t final.
The first is money. Apple appears to be betting that Pro users will pay a real premium for a touch-enabled OLED laptop, which would lift what the average Mac sells for.
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