All of the major social media platforms are refusing to run ads for the upcoming Musk documentary, which hits theaters Oct. 9, according to The Hollywood Reporter.
Google-owned YouTube and Meta’s Facebook and Instagram have declined to run trailers for Musk, much to distributor Bleecker Street’s surprise. So has TikTok, which in the U.S. is run by an Oracle-backed joint venture. According to THR, all three tech firms cited reasons related to “political content.”
TikTok does not allow political ads. Meta has restrictions on political ads but not a strict ban, just pre-authorization. YouTube only requires disclosures. But all of those restrictions have until now mostly been understood as applying to political campaigns/parties and advocacy or lobbying groups, not Hollywood.
Not only has Elon Musk-owned X (née Twitter) refused to acknowledge Bleecker Street’s ad inquiries, X won’t “even accept advertising for any of its other films on its upcoming calendar,” THR wrote.
THR reported TikTok and YouTube “are still entertaining the petitions” from Bleecker Street to reconsider, though Meta is not and has rejected the distribution company’s appeal. None of the social media companies immediately returned THR’s requests for comment.
”) Trailer’s here, by the way .
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