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Airtel Says Frauds on Its Network Have Dropped Dramatically After Spam Protection Rollout

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Airtel Says Frauds on Its Network Have Dropped Dramatically After Spam Protection Rollout

Bharti Airtel Business CEO Sharat Sinha has said that fraud incidents on Airtel’s telecom networks have declined dramatically since the company introduced its spam prevention solution. The remarks highlight the telecom operator’s efforts to strengthen customer protection through network-based artificial intelligence and cybersecurity capabilities. Sinha said Airtel introduced its spam prevention solution over a year ago and subsequently developed a fraud prevention solution using the same network AI technology.

The development comes as Bharti Airtel continues to expand its cybersecurity offerings amid evolving digital threats and increasing adoption of artificial intelligence. Sinha also discussed the importance of regulatory safeguards, responsible AI deployment and digital infrastructure in supporting business growth. The company is looking to strengthen its capabilities across cybersecurity, cloud services, data centres and enterprise connectivity.

Speaking about Airtel’s efforts to address spam and fraud, Sinha highlighted the company’s use of AI-powered network technology to strengthen customer protection. He explained that Airtel initially introduced its spam prevention solution and subsequently developed a fraud prevention solution using the same network AI technology. According to the executive, fraud incidents on Airtel’s telecom networks have dropped dramatically since the introduction of the spam prevention system, although he did not provide specific figures detailing the reduction.

Airtel has previously reported measurable improvements in fraud-related indicators following the introduction of its network protection systems. 3% between September 2024 and June 2025. These figures relate to an earlier period and are separate from Sinha’s latest remarks.



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