Sotheby’s sold an NFT collection for just shy of $17 million. Big-name companies like Coca-Cola were appointing in-house chief metaverse officers. A virtual Gucci bag sold on Roblox for over $4,100, more than the cost of its physical counterpart. Matt Damon and Tom Brady were shilling FTX, the crypto company whose CEO would soon be imprisoned for conspiracy and fraud. You could barely spend more than five minutes on the internet without seeing a Bored Ape something-or-other.
Hubris is always clearest in hindsight, obviously, and there are many aspects of the metaverse/crypto/NFT craze that today look… well, crazy. That’s especially true of the lingo and arcane mechanisms that grew around the decentralization subculture, a phenomenon immortalized in a May 2022 tweet from NFT marketplace RareCandy: “a lotta yall still dont get it,” the tweet read. “Ape holders can use multiple slurp juices on a single ape… so if you have 1 astro ape and 3 slurp juices you can create 3 new apes…”
Whether it was written tongue-in-cheek or in earnest, the post became a symbol for the absurdity of the NFT/crypto craze, with its arcane terminology blurring the boundaries between memeculture, video games, and finance. Years later, it was definitely right about one thing: A lot of us still don’t get it.
so if you have 1 astro ape and 3 slurp juices you can create 3 new apes
Tonight's slurp juice mint event is essentially a minting event for both Lab Monkes and Special Forces pic.twitter.com/Gzz4bzHMbV
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