CONNECT WITH US
Social Media

Social Media

TikTok’s popularity as a news source appears to be reaching a plateau

Tubefilter logo

Published on

Add as a preferred source on Google
TikTok’s popularity as a news source appears to be reaching a plateau

Many Americans use TikTok to gather the latest headlines, but in 2026, other social media platforms siphoned off some of that activity. That’s one of the conclusions that can be taken away from the Pew Research Center‘s latest study on U.S. news-gathering habits.

According to Pew, 20% of Americans regularly get news from TikTok. One in five might sound like a big number, but it’s the same percentage Pew reported for TikTok last year. Among the 18-29 age bracket that includes TikTok’s primary demographic, only 39% of respondents said that they used the app as a regular news source, compared to 43% a year ago. A slight uptick among older generations made up for that Gen Z downturn.

Other social media platforms aren’t feeling that squeeze in the same way. For most of the hubs Pew tracked, a higher percentage of users got news from that platform compared to the previous year. But TikTok reached 53% of its users in that regard, compared to 55% a year ago.

The biggest gainers in that category collectively suggest that Americans are turning to social media to find more local forms of news. 57% of Facebook users employed the platform as a news source, compared to 53% a year ago. And the biggest uptick belonged to Nextdoor, which jumped from 33% in 2025 to 45% in 2026.

Several factors have powered the rise of news and political content on social media. Leaders like Zohran Mamdani have harnessed the power of virality by collaborating with creators and aping their mannerisms.


Source link
Related Topics:Social Media

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We TheMorningPulse.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It's possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.