Xbox has been executing some dubious strategies this generation. Strategies that have resulted in studio closures and thousands of people losing their jobs. That’s why it’s really saying something when its boldest strategy so far has just reared its head - emails to its users suggesting they sell their Xbox consoles.
Nintendeal shared screenshots of the email and the replies, along with a separate thread on ResetEra, suggest they aren’t the only one who received it. The email notes that the player hasn’t used their Xbox in a while, and suggests that they sell it, citing how much money they might be able to get for trading it in at Best Buy.
The email does assume that perhaps the player is simply playing Xbox games on their PC when, in reality, most leaving their Series X to gather dust probably aren’t playing Xbox games at all. The email claims the recipient could get as much as $375 for their console at Best Buy. Whether that’s a good deal or not is being hotly debated in the post’s replies.
Those consoles will be refurbished and resold at Best Buy, and right now, a refurbished Series X costs $729.99. That’s quite the markup, and more than it cost to buy a brand new one at launch six years ago - significantly more - which might be one of the reasons why Xbox is suddenly not only okay with people ditching their consoles, but actively encouraging it.
Xbox presumably gets a cut of the $730 refurbished consoles are sold for.
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