CONNECT WITH US
Gaming

Gaming

Xbox 'Business Strategist' Claims Video Game Industry Is 'Pretending to Not Use AI,' Deletes Twitter Account After Deluge of Replies

IGN logo

Published on

Add as a preferred source on Google
Xbox 'Business Strategist' Claims Video Game Industry Is 'Pretending to Not Use AI,' Deletes Twitter Account After Deluge of Replies

An Xbox staff member went viral this week for taking to social media to tell "the truth that nobody wants you to know": that the video game industry is "pretending" to not use AI.

Xbox Business Strategist, Brandon Stirrup, tweeted to say he'd used AI to create a "little bad game" after just three hours of work. He then used that as a springboard to talk about AI in gaming, and how the technology is more widely used than the industry lets on.

In his posts, which have been preserved on Reddit, Stirrup insisted that "gaming is the only industry pretending not to use AI," and, "If you're a game developer refusing to believe that AI has a place in your future, you should not be in the business of being a business."

Stirrup added: "Look if I'm fired tomorrow it will be because I told you the truth that nobody wants you to know. You can make a game with a simple prompt and yes you can make custom, tailored games. Everything you want in a game is right there for the taking, for better or worse.

"I'm happy to take the hit if it means hundreds at Xbox can stop pretending that they're not using AI. It's time to accept and move forward."

"I love Xbox and Microsoft and I have spent 10+ years proving this," he added.



Source link
Related Topics:Gaming

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We TheMorningPulse.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It's possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.