Studio Jadu has announced the formal launch of the first ever creator-first animation studio, designed to back small bands and solo independent artists to produce original shows, build fandoms, and participate in the economic value their work generates while retaining artistic control.
Studio Jadu, backed by Khosla Ventures and Shakti VC, will support independent artists across production, distribution, fandom development, marketing, and monetization. Its AI Director’s Assistant, AIDA, enables artists to turn their scripts and their vision into animation while allowing the artists to retain creative control.
AIDA is designed to empower creative control. Unlike prompt-to-video tools that encourage automatic creation, AIDA acts as a creative soundboard for creators who want to bring their “labor of love” to fans. The platform enables artists to refine their stories, build characters that audiences can relate to, and create worlds for fandoms to explore.
“At Studio Jadu, we’re backing creators with the tools they need to bring their stories to life while retaining artistic control, reaching audiences, building fandoms, and earning the reward of their creativity through an equitable revenue share model,” said Masoud Loghmani, founder and CEO of Studio Jadu, in a press release.
Loghmani previously spent years at the center of the most influential video platforms of the era, YouTube and TikTok, where he built and scaled the monetization products that redefined how brands reach audiences through the authentic storytelling power of creators. His experience led him to consider how advances in AI could create new opportunities for artists and support more sustainable creative businesses.
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