We’ve worked with a ton of different freelance writers at Kotaku over the years. Maybe you want to be one of them! Here’s what you need to know before pitching us stories.
The good ones. Especially if you have a unique angle or access to provide our readers with exclusive insights, information, or high-quality writing about something they never knew they wanted to read about before. This includes, but is not limited to, feature stories, opinion pieces, essays, reported scoops, sweeping investigations, and fascinating interviews.
Most of the pitches we get are for reviews and previews. These are also the easiest things to say no to because everyone else will be publishing them. What Kotaku is most interested in when it comes to freelance pitches are original stories that readers won’t be able to find anywhere else because of a unique angle you’ve crafted, insight you’ve unearthed, experience you’ve had, or information you’ve obtained.
This could be an interview with a developer that surfaces a fascinating insight about a game they worked on a decade ago. It could be a bizarre but intriguing drama that played out in a video game Discord community last month. It could be insights from a studio about why a troubled project still hasn’t shipped or a profile of a group of modders attempting something incredible in one of their favorite games.
The best stories inform and entertain. They have characters, conflict, and tension. Some stories have exciting conclusions. Others remain unresolved and are richer because of it.
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