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Appcharge appoints first COO as gaming DTC platform eyes broader app economy | exclusive

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Appcharge appoints first COO as gaming DTC platform eyes broader app economy | exclusive

Appcharge is bringing on a new chief operator to help steer the company’s ongoing expansion.

Today, October 21, the gaming direct-to-consumer platform Appcharge announced the appointment of Ronen Morecki as its first-ever chief operating officer. Morecki is a longtime veteran of the digital payments space who previously served as the vice president of payments for monday.com. He has over 25 years of experience building and scaling payments businesses, having spent stints on both the provider side — as the co-founder of ZooZ and chief technology officer of PayU — and the merchant side through his former role at monday.com.

“The unique thing about my role in Appcharge is that it’s not a standard operations role, with customer operations and office operations and other operations. It’s payments operations, and payments operations means multi-vendor management; it’s complex working with all the financial institutions that bring money in, and we need to operate them properly,” Morecki said in an interview with GamesBeat. “So, the role is not a classic COO. It’s more payments-oriented, but including all the departments that relate to that in order to make that happen — financial, tax, region, legal.”

Today marks Morecki’s fourth day in his new role at Appcharge. He will be based out of the company’s office in Tel Aviv. He told GamesBeat that his role would not result in a major internal reorganization at Appcharge, but that he intended to bring some order to Appcharge’s engineering, product, operations, and finance departments, which currently report up to different heads.


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