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Google Launches Intelligent Shopping Cart for Search and Gemini App

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Google Launches Intelligent Shopping Cart for Search and Gemini App

Google began rolling out its Universal Cart in the United States Thursday (Oct. 15), making it available in Google Search and in the Gemini app, the company said in a Thursday blog post.

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Google unveiled the Universal Cart in May at the Google I/O event. PYMNTS reported at the time that the Universal Cart is “a cart that shops while you sleep.”

In its Thursday blog post, Google said the Universal Cart is an intelligent shopping cart designed to serve as a hub for shopping on Google.

“The cart puts you in control, helping to organize your shopping, keep track of items you love from across retailers, stay on top of promos and enjoy effortless checkout powered by the Universal Commerce Protocol (UCP),” Google said in the post.

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The Universal Cart enables users to save products from multiple retailers, so that items discovered in AI Mode in Search or in the Gemini app can be found in the same cart; receive notifications when items they’ve saved come back in stock or drop in price; get help choosing the payment method that offers the best card perks; and see relevant promo codes, according to the post.

When the user is ready to buy, some stores will allow them to check out with Google Pay in the cart, while others will help them transfer items to the merchant’s cart to complete checkout on the merchant’s own site, per the post.


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