CONNECT WITH US
Fintech

Fintech

Apple Cuts 150 Siri and Vision Pro Jobs Amid Greater AI Focus

PYMNTS – Fintech logo

Published on

Add as a preferred source on Google
Apple Cuts 150 Siri and Vision Pro Jobs Amid Greater AI Focus

Apple is laying off nearly 150 employees as it restructures to focus on artificial intelligence, the Los Angeles Times reported Thursday (Aug. 27).

The job cuts are at Apple’s Cupertino headquarters and Sunnyvale offices, the report said. Many of the affected jobs are in software engineering and machine learning, specifically on teams working on Apple’s Siri digital assistant and the Vision Pro headset projects. Apple also cut 57 jobs in Escondido in June.

Apple last year paused work on the Vision Pro as it shifted attention to developing smart glasses to take on Meta’s Ray-Ban glasses.

Bloomberg reported Friday (Aug. 21) that about 100 jobs were being eliminated from the Vision Pro organization, and another 100 were being cut from the Siri and software teams. The report also said Apple planned to create some positions to support the upcoming AI-infused version of Siri, while adding new roles to the company’s Intelligence Systems Experience team.

Apple told workers that the Vision Pro isn’t going away, but the company is more interested now in developing smart glasses that won’t support immersive video or games, per the Bloomberg report. The company is realigning some teams to “deliver the best experiences for our users,” and while it is creating “new roles as part of this change, it will also impact a limited number of existing roles.”

The job cuts are happening before a leadership change at Apple. CEO Tim Cook is due to step down next week, and hardware chief John Ternus is set to succeed him.


Source link
Related Topics:Fintech

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We TheMorningPulse.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It's possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.