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Toyota Raises RAV4 Prices For 2027 As Woodland Gets A Suspension Upgrade

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Toyota Raises RAV4 Prices For 2027 As Woodland Gets A Suspension Upgrade

Toyota is making America's best-selling crossover a little tougher and a little more expensive at the same time. The automaker confirmed 2027 RAV4 pricing and specs on November 5, and the headline change sits with the Woodland trim's new suspension hardware.

Every 2027 RAV4 buyer pays more than they did last year, hybrid and plug-in hybrid alike. But the Woodland grade is where the money buys something new: taller ground clearance, revised suspension parts, and a tow hitch aimed at buyers who leave pavement on purpose.

The 2027 Toyota RAV4 hybrid now starts at $33,895 including a $1,595 destination charge, a $400 increase over last year's base price before fees. The plug-in hybrid opens at $43,695 including destination, a $600 bump at the entry point according to Toyota's latest pricing breakdown.

Destination itself climbed $145 from 2026, so the real-world jump on a base hybrid comes closer to $545 once delivery is added in. That stacks with trim-level increases: the Woodland hybrid now carries an MSRP of $40,655 including destination, which reflects both the higher base prices and the new off-road hardware.

All-wheel drive got pricier too. The option on front-drive hybrid trims now runs $1,600, up from $1,400 for 2026, a change buyers comparing the RAV4 against the previous year's RAV4 pricing will want to factor into any trim comparison.

Toyota says regular hybrid models reach dealers before the end of 2026, while the updated plug-in hybrids follow early in 2027. That timing gap mirrors last year's rollout, and it means Woodland PHEV shoppers specifically will wait longer than hybrid buyers for the new suspension hardware.


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