Yangwang debuted its executive flagship sedan, the Altior, pushing further into the ultra-luxury executive sedan market.
The ultra-luxury brand of BYD (HKEX: 1211) unveiled the Altior in Abu Dhabi on Saturday and began accepting pre-orders for a limited-edition model.
The first version available for pre-order is the four-seat "Shanhe Dingyun" limited edition, which requires a deposit of 300,000 yuan ($44,660) in China and is capped at 399 units worldwide.
The version is expected to be priced at 2,080,000 yuan, though the figure is not yet final. A five-seat version will follow and is not part of this initial pre-order batch.
The new model will push BYD further into the ultra-luxury executive sedan market, competing for consumers with traditional luxury models such as the Maybach S-Class and the Bentley Flying Spur.
The new car is 5,600 millimeters long, 2,030 millimeters wide, and 1,590 millimeters tall, with a wheelbase of 3,500 millimeters. It features elongated body proportions that emphasize rear-seat legroom and its positioning as an executive sedan.
The new car adopts coach doors that open to an angle of nearly 90 degrees for easier entry and exit. The doors also feature umbrella storage compartments.
The exterior carries on Yangwang's "Chinese tripod" front fascia with a dot-matrix gemstone grille. The body features a two-tone paint scheme, paired with large enclosed wheels and floating hubcap logos.
Official images show the new car's four-seat executive layout, with 2 individual rear seats separated by a center console and equipped with leg rests and champagne glass holders.
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