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BMW advances Neue Klasse roll-out in China with iX3 and i3 launches this month

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BMW advances Neue Klasse roll-out in China with iX3 and i3 launches this month

BMW will launch the Neue Klasse BMW iX3 and i3 in China on November 25 and 27, respectively, advancing the roll-out of its new generation of all-electric models in the market.

The Neue Klasse iX3 will officially launch on November 25, with test drives and customer deliveries starting the same day, BMW China said on its official Weibo account on Monday. Customers with existing reservations can convert them directly into firm orders.

The Neue Klasse i3 will launch at the Guangzhou Auto Show on November 27, when firm orders will also open. Customers can lock in orders without first placing a preliminary reservation.

Both models will use nationwide uniform pricing in China. The announcement sets a specific delivery date for the iX3, which BMW had previously said would begin deliveries in November.

BMW opened reservations for the China-exclusive, long-wheelbase Neue Klasse iX3 on August 21, announcing a pre-sales price of 269,900 yuan ($40,170) for the entry-level iX3 30L.

The other 2 variants, the iX3 40L xDrive and iX3 50L xDrive, carried pre-sales prices of 299,900 yuan and 339,900 yuan, respectively. BMW said at the time that pre-sales prices would match official launch prices.

Built on BMW's Neue Klasse all-electric platform, the long-wheelbase iX3 has a wheelbase of 3,005 mm, an increase of 108 mm over the standard-wheelbase version offered overseas.

BMW is tailoring its vehicles to China through longer wheelbases and local software partnerships. Previously released information shows that the China-market iX3 will feature a driver-assistance system jointly developed by BMW and Momenta (HKEX: 6880).


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