Aito, jointly developed by Huawei and Seres (HKEX: 9927), confirmed it will enter the European market in the fall of 2027, expanding its overseas presence.
The brand announced the timetable on Monday, at the 2026 Paris Motor Show, where it displayed 4 SUVs: the Aito 9, Aito 8, Aito 7 and Aito 6.
The announcement confirmed a European expansion plan reported earlier today by Chinese media outlet Cailian and narrowed the launch timing to the fall of 2027.
Aito has yet to announce its initial European markets, launch models or pricing, or confirm whether all 4 SUVs on display will go on sale locally. The models correspond to the Aito M9, Aito M8, Aito M7 and Aito M6 in China, respectively.
The brand said it is developing its products around EU Whole Vehicle Type Approval (WVTA) requirements and targeting a 5-star Euro NCAP rating under the 2026 standards.
Aito did not disclose when certification would be completed. The safety rating remains a target rather than a test result already achieved.
Ahead of its European entry, Aito is adapting its vehicles to local road conditions, driving preferences and lifestyles, while working with partners to tailor driver assistance and parking assistance functions.
The brand is also developing a local service network covering intelligent diagnostics, mobility services, local spare parts supply and dedicated customer service teams to support owners after launch.
Before announcing its European plans, Aito had already been expanding in the Middle East. In February, the brand signed a strategic cooperation agreement with Performance Plus Motors, a subsidiary of UAE dealer Abu Dhabi Motors.
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