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Ralph Lauren Holiday Experience Expands to Seven Cities

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Ralph Lauren Holiday Experience Expands to Seven Cities

The holiday installations will be centered around the Adirondacks and the beauty of the natural world.

Ralph Lauren is bringing its holiday spirit to more international locations this year.

In 2025, the company brought The Ralph Lauren Holiday Experience, a series of immersive installations, to four cities around the globe and this year, it will add another three, bringing the total to seven.

This year’s campaign is centered around the Adirondack mountains in the Northeast and is intended to celebrate the beauty and authenticity of the natural world. In seven cities — London, Tokyo, Seoul, Sydney, Hong Kong, Singapore and Los Angeles — the company will create Lake House-inspired retreats, ice skating rinks, Christmas trees, family portrait moments, seasonal workshops and immersive retail experiences featuring holiday gifts. Ralph’s Coffee pop-ups and hospitality offerings will also be available on site, where customers can gather while enjoying the installation.

The campaign will kick off in Sloane Square in London from Nov. 12 to Dec. 20, followed by Marina Bay Sands in Singapore from Nov. 17 to Dec. 26; First Fleet Park in Sydney from Nov. 21 to Nov. 29; Seongsu Daelim in Seoul from Dec. 10 to Dec. 13; West Hollywood from Dec. 3 to Dec. 6; Ocean Terminal Deck, Tsim Sha Tsui in Hong Kong from Dec. 5 to Dec. 20, and Roppongi Midtown in Tokyo from Dec. 4 to Dec. 31.

Ralph Lauren will donate a percentage of proceeds from select activities and also offer consumers the opportunity to make donations to local charities supported through Ralph Lauren’s Pink Pony initiative during the installations.


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