Hotel Des Arts Saigon reported a 21.6% increase in revenue per available room after adopting the IDeaS G3 Revenue Management System. In its first year with the system, the hotel also recorded a 13.5% improvement in Revenue Generation Index.

The Ho Chi Minh City hotel introduced the software to respond more quickly to changes in demand, pricing opportunities and inventory pressures in a market where booking patterns can shift rapidly.

Before the change, the hotel used an older revenue management tool that relied on manual reviews and updates. The process slowed pricing decisions and restriction changes, while requiring staff to spend more time managing overbooking and daily revenue tasks.

Management said those delays made it harder to capture revenue during periods of stronger demand. As pricing in the local market became more dynamic, the limits of manual work became more visible in the hotel's commercial performance.

The new system provided pricing and restriction recommendations based on demand signals. It also introduced yield decisions tied to Last Room Value and automated parts of overbooking management.

After seven months, the hotel recorded a 20% uplift in RevPAR in the fourth quarter of 2025, alongside time savings for the revenue team.

Tram To, Director of Revenue & E-Commerce at Hotel Des Arts Saigon, described the operational issues the hotel faced before the switch.

"When demand increased, it took time to review pricing, implement rate changes, and adjust restrictions. That delay sometimes meant missed opportunities," To said.

A more automated approach allowed staff to respond faster when demand conditions changed.

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