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EXCLUSIVE: Shark Beauty and Claudia Sulewski Team Up to Launch Limited-edition Product Line

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EXCLUSIVE: Shark Beauty and Claudia Sulewski Team Up to Launch Limited-edition Product Line

Named the Celestial Skies Collection, the new edit offers four of the brand's bestselling skin and styling devices in a reimagined design.

Shark Beauty has tapped influencer, trendsetter and Cyklar founder Claudia Sulewski to bring its new limited-edition product edit to life. Named the Celestial Skies Collection, the line comprises four of the brand’s bestselling innovations decorated in a midnight blue and gold colorway with constellation maps across the front. The devices include the CryoGlow LED Face Mask, $349.99; the DePuffi, $199.99; the Glam Ceramic and Powerful Air Styling and Drying System, $399.99, and the SilkiPro Straight, $249.99.

According to Laura Dyer, senior vice president of global entertainment and culture strategy, the design was crafted with the intention of offering consumers an elevated experience. Sulewski, she continued, was a “natural” choice of partner, considering she’s already an avid consumer and seasoned brand builder. “She brings the same eye for intentional beauty to her own brand that we wanted Celestial Skies to embody, making her the perfect voice to introduce it to her audience.”

The 30-year-old considers the Shark DePuffi her “first love.” Designed with instant temperature contrast therapy, the device marries the benefits of an ice roller, heating pad and gua sha in one portable, easy-to-use innovation. “It instantly makes me feel like I’m at a spa or like I’m getting a treatment at home,” Sulewski told WWD via Zoom call.

“I’m always trying to find ways to do things at home and be scrappy, and I’ve found with every Shark Beauty tool and device, it makes me feel like I am in control, and I can bring myself to that luxurious, peaceful place with my own beauty routines,” she continued.


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