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Apple to unveil new smart home products, showcasing updated Siri AI

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Apple to unveil new smart home products, showcasing updated Siri AI

Business News Tech AI Apple to unveil new smart home products, showcasing updated Siri AI

Apple plans to showcase new smart home products that aim to enhance Siri's capabilities and functionality. The expected lineup includes an iPad-like device designed for smart home control. Analysts highlight Apple's ongoing struggle to compete with rivals such as Google and Amazon in this market. Recent advancements in AI may improve the effectiveness of these new devices when integrated into homes.

Apple on Tuesday is expected to show off a new round of smart home products, including an iPad-like device meant to hang on walls or perch on tabletops that will showcase its AI-upgraded Siri virtual assistant. The devices will help users control doorbells, thermostats and smart locks in a market where Apple has tinkered for a decade without major success. The devices could also include upgrades to its HomePod smart speaker and Apple TV devices , analysts said. Apple is launching these products as it tries to fend off challenges from rivals, including traditional competitors like Amazon.com, which has invested heavily in its Echo speakers and Ring doorbells and last week launched premium tablets, as well as newer AI upstarts like OpenAI that have hardware ambitions of their own.

Investors are looking more closely at Apple's hardware sales for growth as the company's services revenue has come under regulatory pressure. Apple first released its Home app to control smart gadgets in 2016, with HomePod smart speakers following in 2018, but those offerings are competing with Alphabet's Google Home speakers and Amazon's Echo line.


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