Hyundai Motor Company, including Genesis, is about to get very busy, with plans to launch more than 100 new or updated vehicles by 2030, including its first extended-range EVs (EREVs).
While many are pulling back, Hyundai is going on the offensive. Hyundai announced plans to launch over 100 new or refreshed vehicles by the end of the decade during its 2026 CEO Investor Day on Wednesday.
“Our fundamentals have never been,” Hyundai’s CEO, José Muñoz, said. As the third-largest automotive group and second most profitable, Hyundai has “the ability to invest while others are pulling back,” Muñoz explained.
Hyundai will launch over 100 new vehicles globally by 2030, including 58 in North America, 49 in Korea, 41 in Europe, 26 in India, and 22 in China.
The first of which includes the new Elantra, IONIQ 3, the new Tucson and Tucson Hybrid, the Santa Fe EREV, a new A-segment EV SUV for India, a new global B-segment SUV, and another B-segment SUV for Europe.
The new Tucson and Tucson Hybrid will launch later this year, followed by the Santa Fe EREV in the first half of 2027, Hyundai’s first extended-range electric vehicle (EREV).
Hyundai expects the Santa Fe EREV will deliver over 600 miles of combined driving range. It uses a battery electric drivetrain for an “EV-like” experience and a small gas engine that serves as a generator to charge the battery when it gets low.
The new Santa Fe EREV will be built at Hyundai’s manufacturing plant in Alabama and sold in the US.
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